threats

threats

GumGum Threat (GGThreat) categories are part of GumGum's custom brand safety taxonomy. GumGum classifies content into nine GGThreat categories. 

Text analyses supports all nine categories; image analyses is relevant to seven of the nine categories. Verity evaluates the text and image threat scores and assigns the worst threat score to the category.

Value

Description

Value

Description

GGT1

Violence and gore.

GGT2

Criminal.

GGT3

Drugs and alcohol.

GGT4

Sexually charged.

GGT5

Profanity and vulgarity.

GGT6

Hate speech, harassment, and cyberbullying.

GGT7

Disasters.

GGT8

Malware and phishing.

GGT9

Medical.

 

The level of confidence in the Threat category designation is indicated as follows

Attribute

Confidence Level

Attribute

Confidence Level

confidence

VERY_LOW
LOW
MODERATE
HIGH
VERY_HIGH

 

The level of risk in the Threat category designation is indicated as follows

Attribute

Confidence Level

Attribute

Confidence Level

risk

LOW
MEDIUM
HIGH

 

Syntax

Example

Data Type

Array of objects

Required

Included only if threats are detected. If no threats are detected, the threats array is empty.

More Information

GumGum Threat Categories


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