Verity supports the content categories listed in this reference document.
IAB v2.0 Content Categories
For quick reference, this section lists IAB v2.0 Content Categories. Refer to the IAB Taxonomy website for more complete information.
IAB v2.0 Content Categories: 1 – 60 | |||||
Unique ID | Parent | Name | Unique ID | Parent | Name |
1 | Automotive | 31 | 1 | Auto Insurance | |
2 | 1 | Auto Body Styles | 32 | 1 | Auto Parts |
3 | 2 | Commercial Trucks | 33 | 1 | Auto Recalls |
4 | 2 | Sedan | 34 | 1 | Auto Repair |
5 | 2 | Station Wagon | 35 | 1 | Auto Safety |
6 | 2 | SUV | 36 | 1 | Auto Shows |
7 | 2 | Van | 37 | 1 | Auto Technology |
8 | 2 | Convertible | 38 | 37 | Auto Infotainment Technologies |
9 | 2 | Coupe | 39 | 37 | Auto Navigation Systems |
10 | 2 | Crossover | 40 | 37 | Auto Safety Technologies |
11 | 2 | Hatchback | 41 | 1 | Auto Rentals |
12 | 2 | Microcar | 42 | Books and Literature | |
13 | 2 | Minivan | 43 | 42 | Art and Photography Books |
14 | 2 | Off-Road Vehicles | 44 | 42 | Biographies |
15 | 2 | Pickup Trucks | 45 | 42 | Children's Literature |
16 | 1 | Auto Type | 46 | 42 | Comics and Graphic Novels |
17 | 16 | Budget Cars | 47 | 42 | Cookbooks |
18 | 16 | Certified Pre-Owned Cars | 48 | 42 | Fiction |
19 | 16 | Classic Cars | 49 | 42 | Poetry |
20 | 16 | Concept Cars | 50 | 42 | Travel Books |
21 | 16 | Driverless Cars | 51 | 42 | Young Adult Literature |
22 | 16 | Green Vehicles | 52 | Business and Finance | |
23 | 16 | Luxury Cars | 53 | 52 | Business |
24 | 16 | Performance Cars | 54 | 53 | Business Accounting & Finance |
25 | 1 | Car Culture | 55 | 53 | Human Resources |
26 | 1 | Dash Cam Videos | 56 | 53 | Large Business |
27 | 1 | Motorcycles | 57 | 53 | Logistics |
28 | 1 | Road-Side Assistance | 58 | 53 | Marketing and Advertising |
29 | 1 | Scooters | 59 | 53 | Sales |
30 | 1 | Auto Buying and Selling | 60 | 53 | Small and Medium-sized Business |
IAB v2.0 Content Categories: 61 – 120 | |||||
Unique ID | Parent | Name | Unique ID | Parent | Name |
61 | 53 | Startups | 91 | 90 | Advertising Industry |
62 | 53 | Business Administration | 92 | 90 | Education industry |
63 | 53 | Business Banking & Finance | 93 | 90 | Entertainment Industry |
64 | 63 | Angel Investment | 94 | 90 | Environmental Services Industry |
65 | 63 | Bankruptcy | 95 | 90 | Financial Industry |
66 | 63 | Business Loans | 96 | 90 | Food Industry |
67 | 63 | Debt Factoring & Invoice Discounting | 97 | 90 | Healthcare Industry |
68 | 63 | Mergers and Acquisitions | 98 | 90 | Hospitality Industry |
69 | 63 | Private Equity | 99 | 90 | Information Services Industry |
70 | 63 | Sale & Lease Back | 100 | 90 | Legal Services Industry |
71 | 63 | Venture Capital | 101 | 90 | Logistics and Transportation Industry |
72 | 53 | Business I.T. | 102 | 90 | Agriculture |
73 | 53 | Business Operations | 103 | 90 | Management Consulting Industry |
74 | 53 | Consumer Issues | 104 | 90 | Manufacturing Industry |
75 | 74 | Recalls | 105 | 90 | Mechanical and Industrial Engineering Industry |
76 | 53 | Executive Leadership & Management | 106 | 90 | Media Industry |
77 | 53 | Government Business | 107 | 90 | Metals Industry |
78 | 53 | Green Solutions | 108 | 90 | Non-Profit Organizations |
79 | 53 | Business Utilities | 109 | 90 | Pharmaceutical Industry |
80 | 52 | Economy | 110 | 90 | Power and Energy Industry |
81 | 80 | Commodities | 111 | 90 | Publishing Industry |
82 | 80 | Currencies | 112 | 90 | Real Estate Industry |
83 | 80 | Financial Crisis | 113 | 90 | Apparel Industry |
84 | 80 | Financial Reform | 114 | 90 | Retail Industry |
85 | 80 | Financial Regulation | 115 | 90 | Technology Industry |
86 | 80 | Gasoline Prices | 116 | 90 | Telecommunications Industry |
87 | 80 | Housing Market | 117 | 90 | Automotive Industry |
88 | 80 | Interest Rates | 118 | 90 | Aviation Industry |
89 | 80 | Job Market | 119 | 90 | Biotech and Biomedical Industry |
90 | 52 | Industries | 120 | 90 | Civil Engineering Industry |
IAB v2.0 Content Categories: 121 – 180 | |||||
Unique ID | Parent | Name | Unique ID | Parent | Name |
121 | 90 | Construction Industry | 151 | 150 | Amusement and Theme Parks |
122 | 90 | Defense Industry | 152 | 150 | Fashion Events |
123 | Careers | 153 | 150 | Historic Site and Landmark Tours | |
124 | 123 | Apprenticeships | 154 | 150 | Malls & Shopping Centers |
125 | 123 | Career Advice | 155 | 150 | Museums & Galleries |
126 | 123 | Career Planning | 156 | 150 | Musicals |
127 | 123 | Job Search | 157 | 150 | National & Civic Holidays |
128 | 127 | Job Fairs | 158 | 150 | Nightclubs |
129 | 127 | Resume Writing and Advice | 159 | 150 | Outdoor Activities |
130 | 123 | Remote Working | 160 | 150 | Parks & Nature |
131 | 123 | Vocational Training | 161 | 150 | Party Supplies and Decorations |
132 | Education | 162 | 150 | Awards Shows | |
133 | 132 | Adult Education | 163 | 150 | Personal Celebrations & Life Events |
134 | 132 | Private School | 164 | 163 | Anniversary |
135 | 132 | Secondary Education | 165 | 163 | Wedding |
136 | 132 | Special Education | 166 | 163 | Baby Shower |
137 | 132 | College Education | 167 | 163 | Bachelor Party |
138 | 137 | College Planning | 168 | 163 | Bachelorette Party |
139 | 137 | Postgraduate Education | 169 | 163 | Birth |
140 | 139 | Professional School | 170 | 163 | Birthday |
141 | 137 | Undergraduate Education | 171 | 163 | Funeral |
142 | 132 | Early Childhood Education | 172 | 163 | Graduation |
143 | 132 | Educational Assessment | 173 | 163 | Prom |
144 | 143 | Standardized Testing | 174 | 150 | Political Event |
145 | 132 | Homeschooling | 175 | 150 | Religious Events |
146 | 132 | Homework and Study | 176 | 150 | Sporting Events |
147 | 132 | Language Learning | 177 | 150 | Theater Venues and Events |
148 | 132 | Online Education | 178 | 150 | Zoos & Aquariums |
149 | 132 | Primary Education | 179 | 150 | Bars & Restaurants |
150 | Events and Attractions | 180 | 150 | Business Expos & Conferences |
IAB v2.0 Content Categories: 181 – 240 | |||||
Unique ID | Parent | Name | Unique ID | Parent | Name |
181 | 150 | Casinos & Gambling | 211 | 210 | Alcoholic Beverages |
182 | 150 | Cinemas and Events | 212 | 210 | Vegan Diets |
183 | 150 | Comedy Events | 213 | 210 | Vegetarian Diets |
184 | 150 | Concerts & Music Events | 214 | 210 | World Cuisines |
185 | 150 | Fan Conventions | 215 | 210 | Barbecues and Grilling |
186 | Family and Relationships | 216 | 210 | Cooking | |
187 | 186 | Bereavement | 217 | 210 | Desserts and Baking |
188 | 186 | Dating | 218 | 210 | Dining Out |
189 | 186 | Divorce | 219 | 210 | Food Allergies |
190 | 186 | Eldercare | 220 | 210 | Food Movements |
191 | 186 | Marriage and Civil Unions | 221 | 210 | Healthy Cooking and Eating |
192 | 186 | Parenting | 222 | 210 | Non-Alcoholic Beverages |
193 | 192 | Adoption and Fostering | 223 | Healthy Living | |
194 | 192 | Daycare and Pre-School | 224 | 223 | Children's Health |
195 | 192 | Internet Safety | 225 | 223 | Fitness and Exercise |
196 | 192 | Parenting Babies and Toddlers | 226 | 225 | Participant Sports |
197 | 192 | Parenting Children Aged 4-11 | 227 | 225 | Running and Jogging |
198 | 192 | Parenting Teens | 228 | 223 | Men's Health |
199 | 192 | Special Needs Kids | 229 | 223 | Nutrition |
200 | 186 | Single Life | 230 | 223 | Senior Health |
201 | Fine Art | 231 | 223 | Weight Loss | |
202 | 201 | Costume | 232 | 223 | Wellness |
203 | 201 | Dance | 233 | 232 | Alternative Medicine |
204 | 201 | Design | 234 | 233 | Herbs and Supplements |
205 | 201 | Digital Arts | 235 | 233 | Holistic Health |
206 | 201 | Fine Art Photography | 236 | 232 | Physical Therapy |
207 | 201 | Modern Art | 237 | 232 | Smoking Cessation |
208 | 201 | Opera | 238 | 223 | Women's Health |
209 | 201 | Theater | 239 | Hobbies & Interests | |
210 | Food & Drink | 240 | 239 | Antiquing and Antiques |
IAB v2.0 Content Categories: 241 – 300 | |||||
Unique ID | Parent | Name | Unique ID | Parent | Name |
241 | 239 | Magic and Illusion | 271 | 269 | Card Games |
242 | 239 | Model Toys | 272 | 269 | Roleplaying Games |
243 | 239 | Musical Instruments | 273 | 239 | Genealogy and Ancestry |
244 | 239 | Paranormal Phenomena | 274 | Home & Garden | |
245 | 239 | Radio Control | 275 | 274 | Gardening |
246 | 239 | Sci-fi and Fantasy | 276 | 274 | Remodeling & Construction |
247 | 239 | Workshops and Classes | 277 | 274 | Smart Home |
248 | 239 | Arts and Crafts | 278 | 274 | Home Appliances |
249 | 248 | Beadwork | 279 | 274 | Home Entertaining |
250 | 248 | Candle and Soap Making | 280 | 274 | Home Improvement |
251 | 248 | Drawing and Sketching | 281 | 274 | Home Security |
252 | 248 | Jewelry Making | 282 | 274 | Indoor Environmental Quality |
253 | 248 | Needlework | 283 | 274 | Interior Decorating |
254 | 248 | Painting | 284 | 274 | Landscaping |
255 | 248 | Photography | 285 | 274 | Outdoor Decorating |
256 | 248 | Scrapbooking | 286 | Medical Health | |
257 | 248 | Woodworking | 287 | 286 | Diseases and Conditions |
258 | 239 | Beekeeping | 288 | 287 | Allergies |
259 | 239 | Birdwatching | 289 | 287 | Ear, Nose and Throat Conditions |
260 | 239 | Cigars | 290 | 287 | Endocrine and Metabolic Diseases |
261 | 239 | Collecting | 291 | 290 | Hormonal Disorders |
262 | 261 | Comic Books | 292 | 290 | Menopause |
263 | 261 | Stamps and Coins | 293 | 290 | Thyroid Disorders |
264 | 239 | Content Production | 294 | 287 | Eye and Vision Conditions |
265 | 264 | Audio Production | 295 | 287 | Foot Health |
266 | 264 | Freelance Writing | 296 | 287 | Heart and Cardiovascular Diseases |
267 | 264 | Screenwriting | 297 | 287 | Infectious Diseases |
268 | 264 | Video Production | 298 | 287 | Injuries |
269 | 239 | Games and Puzzles | 299 | 298 | First Aid |
270 | 269 | Board Games and Puzzles | 300 | 287 | Lung and Respiratory Health |
IAB v2.0 Content Categories: 301 – 360 | |||||
Unique ID | Parent | Name | Unique ID | Parent | Name |
301 | 287 | Mental Health | 331 | 324 | Crime and Mystery Movies |
302 | 287 | Reproductive Health | 332 | 324 | Documentary Movies |
303 | 302 | Birth Control | 333 | 324 | Drama Movies |
304 | 302 | Infertility | 334 | 324 | Family and Children Movies |
305 | 302 | Pregnancy | 335 | 324 | Fantasy Movies |
306 | 287 | Blood Disorders | 336 | 324 | Horror Movies |
307 | 287 | Sexual Health | 337 | 324 | World Movies |
308 | 307 | Sexual Conditions | 338 | Music and Audio | |
309 | 287 | 314 | 339 | 338 | Adult Contemporary Music |
310 | 287 | Sleep Disorders | 340 | 339 | Soft AC Music |
311 | 287 | Substance Abuse | 341 | 339 | Urban AC Music |
312 | 287 | Bone and Joint Conditions | 342 | 338 | Adult Album Alternative |
313 | 287 | Brain and Nervous System Disorders | 343 | 338 | Alternative Music |
314 | 287 | Cancer | 344 | 338 | Children's Music |
315 | 287 | Cold and Flu | 345 | 338 | Classic Hits |
316 | 287 | Dental Health | 346 | 338 | Classical Music |
317 | 287 | Diabetes | 347 | 338 | College Radio |
318 | 287 | Digestive Disorders | 348 | 338 | Comedy (Music and Audio) |
319 | 286 | Medical Tests | 349 | 338 | Contemporary Hits/Pop/Top 40 |
320 | 286 | Pharmaceutical Drugs | 350 | 338 | Country Music |
321 | 286 | Surgery | 351 | 338 | Dance and Electronic Music |
322 | 286 | Vaccines | 352 | 338 | World/International Music |
323 | 286 | Cosmetic Medical Services | 353 | 338 | Songwriters/Folk |
324 | Movies | 354 | 338 | Gospel Music | |
325 | 324 | Action and Adventure Movies | 355 | 338 | Hip Hop Music |
326 | 324 | Romance Movies | 356 | 338 | Inspirational/New Age Music |
327 | 324 | Science Fiction Movies | 357 | 338 | Jazz |
328 | 324 | Special Interest Movies | 358 | 338 | Oldies/Adult Standards |
329 | 324 | Animation Movies | 359 | 338 | Reggae |
330 | 324 | Comedy Movies | 360 | 338 | Blues |
IAB v2.0 Content Categories: 361 – 420 | |||||
Unique ID | Parent | Name | Unique ID | Parent | Name |
361 | 338 | Religious (Music and Audio) | 391 | Personal Finance | |
362 | 338 | R&B/Soul/Funk | 392 | 391 | Consumer Banking |
363 | 338 | Rock Music | 393 | 391 | Financial Assistance |
364 | 363 | Album-oriented Rock | 394 | 393 | Government Support and Welfare |
365 | 363 | Alternative Rock | 395 | 393 | Student Financial Aid |
366 | 363 | Classic Rock | 396 | 391 | Financial Planning |
367 | 363 | Hard Rock | 397 | 391 | Frugal Living |
368 | 363 | Soft Rock | 398 | 391 | Insurance |
369 | 338 | Soundtracks, TV and Showtunes | 399 | 398 | Health Insurance |
370 | 338 | Sports Radio | 400 | 398 | Home Insurance |
371 | 338 | Talk Radio | 401 | 398 | Life Insurance |
372 | 371 | Business News Radio | 402 | 398 | Motor Insurance |
373 | 371 | Educational Radio | 403 | 398 | Pet Insurance |
374 | 371 | News Radio | 404 | 398 | Travel Insurance |
375 | 371 | News/Talk Radio | 405 | 391 | Personal Debt |
376 | 371 | Public Radio | 406 | 405 | Credit Cards |
377 | 338 | Urban Contemporary Music | 407 | 405 | Home Financing |
378 | 338 | Variety (Music and Audio) | 408 | 405 | Personal Loans |
379 | News and Politics | 409 | 405 | Student Loans | |
380 | 379 | Crime | 410 | 391 | Personal Investing |
381 | 379 | Disasters | 411 | 410 | Hedge Funds |
382 | 379 | International News | 412 | 410 | Mutual Funds |
383 | 379 | Law | 413 | 410 | Options |
384 | 379 | Local News | 414 | 410 | Stocks and Bonds |
385 | 379 | National News | 415 | 391 | Personal Taxes |
386 | 379 | Politics | 416 | 391 | Retirement Planning |
387 | 386 | Elections | 417 | 391 | Home Utilities |
388 | 386 | Political Issues | 418 | 417 | Gas and Electric |
389 | 386 | War and Conflicts | 419 | 417 | Internet Service Providers |
390 | 379 | Weather | 420 | 417 | Phone Services |
IAB v2.0 Content Categories: 421 – 480 | |||||
Unique ID | Parent | Name | Unique ID | Parent | Name |
421 | 417 | Water Services | 451 | 441 | Real Estate Buying and Selling |
422 | Pets | 452 | 441 | Real Estate Renting and Leasing | |
423 | 422 | Birds | 453 | Religion & Spirituality | |
424 | 422 | Cats | 454 | 453 | Agnosticism |
425 | 422 | Dogs | 455 | 453 | Spirituality |
426 | 422 | Fish and Aquariums | 456 | 453 | Astrology |
427 | 422 | Large Animals | 457 | 453 | Atheism |
428 | 422 | Pet Adoptions | 458 | 453 | Buddhism |
429 | 422 | Reptiles | 459 | 453 | Christianity |
430 | 422 | Veterinary Medicine | 460 | 453 | Hinduism |
431 | 422 | Pet Supplies | 461 | 453 | Islam |
432 | Pop Culture | 462 | 453 | Judaism | |
433 | 432 | Celebrity Deaths | 463 | 453 | Sikhism |
434 | 432 | Celebrity Families | 464 | Science | |
435 | 432 | Celebrity Homes | 465 | 464 | Biological Sciences |
436 | 432 | Celebrity Pregnancy | 466 | 464 | Chemistry |
437 | 432 | Celebrity Relationships | 467 | 464 | Environment |
438 | 432 | Celebrity Scandal | 468 | 464 | Genetics |
439 | 432 | Celebrity Style | 469 | 464 | Geography |
440 | 432 | Humor and Satire | 470 | 464 | Geology |
441 | Real Estate | 471 | 464 | Physics | |
442 | 441 | Apartments | 472 | 464 | Space and Astronomy |
443 | 441 | Retail Property | 473 | Shopping | |
444 | 441 | Vacation Properties | 474 | 473 | Coupons and Discounts |
445 | 441 | Developmental Sites | 475 | 473 | Flower Shopping |
446 | 441 | Hotel Properties | 476 | 473 | Gifts and Greetings Cards |
447 | 441 | Houses | 477 | 473 | Grocery Shopping |
448 | 441 | Industrial Property | 478 | 473 | Holiday Shopping |
449 | 441 | Land and Farms | 479 | 473 | Household Supplies |
450 | 441 | Office Property | 480 | 473 | Lotteries and Scratchcards |
IAB v2.0 Content Categories: 481 – 540 | |||||
Unique ID | Parent | Name | Unique ID | Parent | Name |
481 | 473 | Sales and Promotions | 511 | 483 | Fishing Sports |
482 | 473 | Children's Games and Toys | 512 | 483 | Golf |
483 | Sports | 513 | 483 | Gymnastics | |
484 | 483 | American Football | 514 | 483 | Hunting and Shooting |
485 | 483 | Boxing | 515 | 483 | Ice Hockey |
486 | 483 | Cheerleading | 516 | 483 | Inline Skating |
487 | 483 | College Sports | 517 | 483 | Lacrosse |
488 | 487 | College Football | 518 | 483 | Auto Racing |
489 | 487 | College Basketball | 519 | 518 | Motorcycle Sports |
490 | 487 | College Baseball | 520 | 483 | Martial Arts |
491 | 483 | Cricket | 521 | 483 | Olympic Sports |
492 | 483 | Cycling | 522 | 521 | Summer Olympic Sports |
493 | 483 | Darts | 523 | 521 | Winter Olympic Sports |
494 | 483 | Disabled Sports | 524 | 483 | Poker and Professional Gambling |
495 | 483 | Diving | 525 | 483 | Rodeo |
496 | 483 | Equine Sports | 526 | 483 | Rowing |
497 | 483 | Horse Racing | 527 | 483 | Rugby |
498 | 483 | Extreme Sports | 528 | 527 | Rugby League |
499 | 498 | Canoeing and Kayaking | 529 | 527 | Rugby Union |
500 | 498 | Climbing | 530 | 483 | Sailing |
501 | 498 | Paintball | 531 | 483 | Skiing |
502 | 498 | Scuba Diving | 532 | 483 | Snooker/Pool/Billiards |
503 | 498 | Skateboarding | 533 | 483 | Soccer |
504 | 498 | Snowboarding | 534 | 483 | Badminton |
505 | 498 | Surfing and Bodyboarding | 535 | 483 | Softball |
506 | 498 | Waterskiing and Wakeboarding | 536 | 483 | Squash |
507 | 483 | Australian Rules Football | 537 | 483 | Swimming |
508 | 483 | Fantasy Sports | 538 | 483 | Table Tennis |
509 | 483 | Field Hockey | 539 | 483 | Tennis |
510 | 483 | Figure Skating | 540 | 483 | Track and Field |
IAB v2.0 Content Categories: 541 – 600 | |||||
Unique ID | Parent | Name | Unique ID | Parent | Name |
541 | 483 | Volleyball | 571 | 566 | Women's Outerwear |
542 | 483 | Walking | 572 | 566 | Women's Sportswear |
543 | 483 | Water Polo | 573 | 560 | Women's Shoes and Footwear |
544 | 483 | Weightlifting | 574 | 552 | Body Art |
545 | 483 | Baseball | 575 | 552 | Children's Clothing |
546 | 483 | Wrestling | 576 | 552 | Designer Clothing |
547 | 483 | Basketball | 577 | 552 | Fashion Trends |
548 | 483 | Beach Volleyball | 578 | 552 | High Fashion |
549 | 483 | Bodybuilding | 579 | 552 | Men's Fashion |
550 | 483 | Bowling | 580 | 579 | Men's Accessories |
551 | 483 | Sports Equipment | 581 | 580 | Men's Jewelry and Watches |
552 | Style & Fashion | 582 | 579 | Men's Clothing | |
553 | 552 | Beauty | 583 | 582 | Men's Business Wear |
554 | 553 | Hair Care | 584 | 582 | Men's Casual Wear |
555 | 553 | Makeup and Accessories | 585 | 582 | Men's Formal Wear |
556 | 553 | Nail Care | 586 | 582 | Men's Outerwear |
557 | 553 | Natural and Organic Beauty | 587 | 582 | Men's Sportswear |
558 | 553 | Perfume and Fragrance | 588 | 582 | Men's Underwear and Sleepwear |
559 | 553 | Skin Care | 589 | 579 | Men's Shoes and Footwear |
560 | 552 | Women's Fashion | 590 | 552 | Personal Care |
561 | 560 | Women's Accessories | 591 | 590 | Bath and Shower |
562 | 561 | Women's Glasses | 592 | 590 | Deodorant and Antiperspirant |
563 | 561 | Women's Handbags and Wallets | 593 | 590 | Oral care |
564 | 561 | Women's Hats and Scarves | 594 | 590 | Shaving |
565 | 561 | Women's Jewelry and Watches | 595 | 552 | Street Style |
566 | 560 | Women's Clothing | 596 | Technology & Computing | |
567 | 566 | Women's Business Wear | 597 | 596 | Artificial Intelligence |
568 | 566 | Women's Casual Wear | 598 | 596 | Augmented Reality |
569 | 566 | Women's Formal Wear | 599 | 596 | Computing |
570 | 566 | Women's Intimates and Sleepwear | 600 | 599 | Computer Networking |
IAB v2.0 Content Categories: 601 – 660 | |||||
Unique ID | Parent | Name | Unique ID | Parent | Name |
601 | 599 | Computer Peripherals | 631 | 599 | Programming Languages |
602 | 599 | Computer Software and Applications | 632 | 596 | Consumer Electronics |
603 | 602 | 3-D Graphics | 633 | 632 | Cameras and Camcorders |
604 | 602 | Photo Editing Software | 634 | 632 | Home Entertainment Systems |
605 | 602 | Shareware and Freeware | 635 | 632 | Smartphones |
606 | 602 | Video Software | 636 | 632 | Tablets and E-readers |
607 | 602 | Web Conferencing | 637 | 632 | Wearable Technology |
608 | 602 | Antivirus Software | 638 | 596 | Robotics |
609 | 602 | Browsers | 639 | 596 | Virtual Reality |
610 | 602 | Computer Animation | 640 | Television | |
611 | 602 | Databases | 641 | 640 | Animation TV |
612 | 602 | Desktop Publishing | 642 | 640 | Soap Opera TV |
613 | 602 | Digital Audio | 643 | 640 | Special Interest TV |
614 | 602 | Graphics Software | 644 | 640 | Sports TV |
615 | 602 | Operating Systems | 645 | 640 | Children's TV |
616 | 599 | Data Storage and Warehousing | 646 | 640 | Comedy TV |
617 | 599 | Desktops | 647 | 640 | Drama TV |
618 | 599 | Information and Network Security | 648 | 640 | Factual TV |
619 | 599 | Internet | 649 | 640 | Holiday TV |
620 | 619 | Cloud Computing | 650 | 640 | Music TV |
621 | 619 | Web Development | 651 | 640 | Reality TV |
622 | 619 | Web Hosting | 652 | 640 | Science Fiction TV |
623 | 619 | 653 | Travel | ||
624 | 619 | Internet for Beginners | 654 | 653 | Travel Accessories |
625 | 619 | Internet of Things | 655 | 653 | Travel Locations |
626 | 619 | IT and Internet Support | 656 | 655 | Africa Travel |
627 | 619 | Search | 657 | 655 | Asia Travel |
628 | 619 | Social Networking | 658 | 655 | Australia and Oceania Travel |
629 | 619 | Web Design and HTML | 659 | 655 | Europe Travel |
630 | 599 | Laptops | 660 | 655 | North America Travel |
IAB v2.0 Content Categories: 661 – 698 | |||||
Unique ID | Parent | Name | Unique ID | Parent | Name |
661 | 655 | Polar Travel | 691 | 685 | Action-Adventure Video Games |
662 | 655 | South America Travel | 692 | 685 | Adventure Video Games |
663 | 653 | Travel Preparation and Advice | 693 | 685 | Casual Games |
664 | 653 | Travel Type | 694 | 685 | Educational Video Games |
665 | 664 | Adventure Travel | 695 | 685 | Exercise and Fitness Video Games |
666 | 664 | Family Travel | 696 | 685 | MMOs |
667 | 664 | Honeymoons and Getaways | 697 | 685 | Music and Party Video Games |
668 | 664 | Hotels and Motels | 698 | 685 | Puzzle Video Games |
669 | 664 | Rail Travel | |||
670 | 664 | Road Trips | |||
671 | 664 | Spas | |||
672 | 664 | Air Travel | |||
673 | 664 | Beach Travel | |||
674 | 664 | Bed & Breakfasts | |||
675 | 664 | Budget Travel | |||
676 | 664 | Business Travel | |||
677 | 664 | Camping | |||
678 | 664 | Cruises | |||
679 | 664 | Day Trips | |||
680 | Video Gaming | ||||
681 | 680 | Console Games | |||
682 | 680 | eSports | |||
683 | 680 | Mobile Games | |||
684 | 680 | PC Games | |||
685 | 680 | Video Game Genres | |||
686 | 685 | Action Video Games | |||
687 | 685 | Role-Playing Video Games | |||
688 | 685 | Simulation Video Games | |||
689 | 685 | Sports Video Games | |||
690 | 685 | Strategy Video Games |