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Verity transcribes and analyzes the video’s audio track, the video metadata, and text identified in video frames via Optical Character Recognition (OCR). Verity returns a JSON response with IAB Contextual Categories v2.0 targeting categories, brand safety, and keyword and sentiment evaluation data. See Video Analysis for more details about video classification.

When a customer submits analysis requests for specific video URLs via the Verity API, Verity applies machine learning techniques to the video audio track, video frames where text appears, and video metadata.

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